Appril launches as a premium menswear brand

12 August 2025, Mumbai 

Founded by entrepreneur Himanshu Yadav and Dr. Amrutha Sasikumar, Appril has launched as a premium menswear brand with an aim to blend traditional legacy with modern, eco-conscious design.

Born from a desire to fill a gap in men's fashion, Appril is defined by its clean branding, minimalist design, and dedication to uncompromising craftsmanship.

Each of the brand’s pieces is not only aesthetically refined, but crafted with intention from fiber to finish, says Dr. Amrutha Sasikumar, Co-founder.

The brand’s product range includes formal wear, casual wear, and party wear. Each garment is made from 100 per cent pure, unblended natural materials such as Giza Cotton, European Linen, and Bamboo. It uses cotton threads for stitching, natural shells for buttons, and finishes all products to global standards.

Himanshu Yadav, Co-founder adds, the brand honors legacy by using finest fibers and timeless designs that speak of enduring quality and modern relevance.

Every Appril piece is a handcrafted statement, designed for men who value detail, comfort, and elegance, whether in the boardroom, at a celebration, or in their everyday lives.

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