Coyu makes offline debut with first brick-and-mortar store in New Delhi

27 November 2024, Mumbai

Lyskraft’s premium women’s fashion brand Coyu has made its offline debut with the inauguration of its first brick-and-mortar store in New Delhi. Located in the metro’s Ambience Mall in Vasant Kunj, the store retails a several Indian and international apparel labels.

Offering clothing options for occasions ranging from the office to parties, the label offers 90 minute deliveries in select NCR locations. It also offers live video calls and stylists recommendations to customers. It plans to expand with an omni-channel strategy and offer interactive online services.

Mohit Gupta, Co-Founder and CEO, Coyu says, there is a clear gap between the customers’ expectations and delivery of premium women’s fashion in India. Coyu aims to transform this with its wide selection of Indian D2C brands and renowned international brands while blending exclusive designs, premium quality, and innovative service experience. The brand is supported by investors including Prosus Ventures, Peak XV, and Sofina. Its name means ‘curated for you’ and ‘in collaboration with you’ and was co-founded by entrepreneurs Mohit Gupta and Mukesh Bansal.

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