08 November 2024, Mumbai
A prominent lifestyle and apparel collective, FS Life has opened a store for its brand FableStreet at Phoenix Market City in Pune. Renowned for its premium western wear, FableStreetis committed to offering Indian women expertly tailored, contemporary fashion that emphasises fit and comfort.
This new store allows customers in Pune to experience FableStreet’s curated collection, enhancing their shopping experience with the brand’s refined approach to fashion.
Launched in 2016, FableStreet was the first brand under the FS Life umbrella, created to meet the increasing demand for stylish and high-quality western wear specifically tailored for Indian women’s unique body types and preferences. Over the years, FS Life has grown to include March, a fine silver jewelry brand providing accessible, high-quality pieces, and Pink Fort, a modern Indian wear label that blends traditional clothing with contemporary aesthetics.
The Phoenix Market City store marks a significant step in FS Life’s mission to fulfill the apparel and lifestyle needs of modern Indian women through brands that prioritize thoughtful and relevant design. With this expansion, shoppers in Pune can now experience firsthand FableStreet’s commitment to quality and style that celebrates and supports their dynamic lifestyles.