16 November 2024, Mumbai
Itrh has launched a limited-edition party wear collection in collaboration with Nykaa Fashion's private label, RSVP. Scheduled for launch just in time for the winter festive season, the collection is hugely inspired by the disco era of the 1980s, gives a refreshing and youthful look to partywear.
Mohit Rai and Ridhi Bansal, Founders, Itrh, opine, ‘the Itrh for RSVP collection’ channels the high-energy and glamorous atmosphere of the disco age, taking cues from its legendary nightlife scene. The collection brings the spirit of that era to life, be it Madonna’s iconic crucifix jewelry or Cher’s dramatic deep necklines and flowing sleeves Inspired by the electrifying energy of that musical period, the designers have added their own modern twist to the collection like a jumpsuit-corset saree.
The collaboration aims to make Itrh's luxury designs more accessible, with prices starting from Rs 3,495, available through Nykaa Fashion's online store.
A few of the key pieces in this collection include draped evening gowns, chic strappy mini dresses, sporty maxi dresses, hooded styles, and statement jumpsuits. The overall aesthetic blends 'Pastel Bling' with 'OTT Glam,' offering bold, yet elegant looks perfect for the party season.
Nykaa Fashion’s collaboration with Itrh aims to deliver luxe, statement-making fashion that’s attainable, says Nisha Pikle, Head-Western Wear and Accessories, Nykaa Fashion. The RSVP x Itrh collection blends sophisticated elegance with a bold, edgy vibe, empowering women to shine with confidence, she adds.
