Kriti Sanon roped in as global brand ambassador by Pepe Jeans London
19 September 2024, Mumbai
Indian actor, producer and entrepreneur Kriti Sanon has been signed as the global brand ambassador by denim label Pepe Jeans London.
The actor will feature in the brand’s campaign promoting its newly launched autumn/winter collection ‘Very Pepe’. A symbol of individuality and bold style, the brand connects the best of London’s iconic fashion heritage with a global audience, says Sanon.
Marcella Wartenbergh, CEO, AWWG’s, Owner, Pepe Jeans, adds, the upcoming new campaign marks yet another exciting chapter for the brand following its incredible memorable experience of taking the leading actor to Silverstone with Red Bull Racing by Pepe Jeans.
Pepe Jeans London will launch its Autumn/Winter 2024 collection on online platforms and retail stores across India.