Pernia opens bridal showcase in the UK

22 January 2023, Mumbai

Pernia’s bridal showcase is on in the UK, January 14 to 22, 2023. This features an enchanting line-up of stunning wedding-ready ensembles.

The multi-brand luxury Indian fashion retailer has brought an array of labels to the UK to present their latest designs ahead of the spring wedding season. Dolly J has launched its new bridal wear collection at the event featuring bright red, embellished lehengas with micro blouses and sheer shawls. Papa Don’t Preach by Shubhikahas launched its latest designs which blend classic silhouettes with youthful, maximalist embellishments with a mix of pastel hues and an irreverent tone. Other participating brands include Seema Gujral, Mishru, Couture by Niharika, and Kalighata.

The event is designed to give premium shoppers in the UK, specifically London, a chance to browse a range of Indian designers’ bridal wear offerings in person. Participating designers gain access to a high level of luxury shoppers and the South Asian diaspora.

Pernia Qureshi is a leading stylist and fashion icon. Her e-commerce venture features India’s premier designers. Pernia’s Pop-Up Shop is a carefully curated design platform that articulates Pernia’s personal style and her accumulated experience. Pernia’s Pop-Up Shop was founded by Pernia.

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