28 November 2024, Mumbai
At a fashion show organised in collaboration with T&T Motors at DLF Emporio in New Delhi, fashion designer Ravi Bajaj launched his new luxury wedding wear label titled, ‘Aurum.’
The label launched with its maiden collection offering a range of suits, sherwanis in menswear and lehengas, gowns, sarees in womenswear. The apparel collection was complemented by a jewelry collection from the brand’s official partner Rose.
A comprehensive wedding wear label, Aurum caters to the entire wedding celebration, says Bajaj who expects the label’s launch to boost sales. The designer recently also refurbished his boutique at the DLF Emporio. The launch of Aurum at this revamped store reflects the brand’s dedication to offer clients the finest in luxury fashion, adds Saurabh Bharara, Head-DLF Luxury Malls. The newly launched label will be available for purchase at all stores of Ravi Bajaj.
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