Sutraa to organise ethnic wear trade fairs across India

A renowned platform bringing together Indian fashion and accessories brands, Sutraa aims to connect smaller labels with a wider customer base by organising its fairs to showcase ethnic wear across the country.

Following its successful fair in Raipur, platform now plans to host its next exhibition in Hyderabad.

To be held at the Novotel Hyderabad International Convention Centre from April 5 to 7, the trade fair will display an array of product categories ranging from women’s traditional and occasion wear to jewellery, handbags, accessories, home décor, and gift items.

Notable brands such as Mahalaxmi Jewellers, Vima Dilip, Simran Damra, Kittu Fashion, and Safetypinz Varanasi will attend the fair in Hyderabad. It will enable Sutraa to facilitate the brands’ growth by connecting them with eager shoppers seeking to explore new labels.

After Hyderabad, Sutraa will host a fair in Indore from April 13 - 14 at Hotel Sayaji. This event will also feature a diverse selection of products, including bridal and wedding wear for the spring wedding season.

The will be followed by an exhibition in Bengaluru showcasing premium brands at The Lalit Ashok from April 19 to 20. By focusing on the affluent millennial audience, Sutraa will continue to bridge the gap between brands and consumers, offering a platform for discovery and connection in the vibrant world of Indian fashion and accessories.