27 September 2022, Mumbai:
Pantaloons’ online festive sale has discounts ranging from 40 per cent to 70 per cent.
Customers can select from a wide range of categories, including kurtas, suits, footwear, and more, to encourage individuals to wear the newest ethnic attire for celebrations.
Pantaloons has a varied variety of clothing options for everyone and is also considered to be one of the most popular hubs for shopping among Indian citizens because of its affordable pricing and great discounts throughout the year. Fashion retail brand Pantaloons is going the extra mile to build a greater personal connect with the consumer.
Though less than five per cent of Pantaloon’s sales are driven through e-commerce, it’s growing considerably faster than the rest of the business. The brand is building up its website, which is also used for e-commerce. Most of Pantaloon’s e-commerce sales are driven through partners like Myntra, Flipkart and Amazon. Pantaloons also runs digital campaigns to drive traffic to its site largely through social media campaigns and tie-ups with influencers. Pantaloons is currently present in more than 150 towns and cities.