Gap makes its Yeezy Hoodie debut

01 October 2021, Mumbai:

The Yeezy Gap collection's second piece, a 100 percent cotton, double-layer hoodie, was introduced on Wednesday by Gap. The Yeezy Gap sweatshirt is available in six hues, including purple, brown, light brown, black, blue, and red, and retails for $90 for adults and $70 for kids, and is available only on gap.com/yeezy.

Since announcing his collaboration with the shop, the rapper has been seen wearing the hoodie in both black and blue colorways.

Depending on the color, the hoodies are scheduled to arrive in two to eight weeks. A countdown started on the Gap website as a teaser for the launch.

West's initial product, a $200 puffer jacket available in black and red, was introduced in June. It was immediately sold out. Gap signed a 10-year partnership with Kanye West to develop the Yeezy Gap line in June 2020, delivering a more affordable version of West's famous brand.

Gap inc. boosted its full-year net sales estimate for the second time last month, putting its faith in its apparel brands Old Navy and Athleta. From $1.60 to $1.75 per share previously, the firm now expects yearly earnings between $2.10 and $2.25 per share, excluding certain costs. Gap has unveiled a fall advertising campaign that features the voices of a diverse cast of characters.

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