Fabindia, Hidesign launch first joint location store

Two well-known eco-friendly brands -- Fabindia and Hidesign - have launched their first ever joint location store at Pondy Bazaar, T Nagar, the vibrant commercial hub of Chennai, which is part of the Smart City project and one of the principal shopping districts of the city.

Spread across 5,000+ sqft on the ground and first floor, the store will help Fabindiashowcase ts apparel and select home & lifestyle offerings, with Hidesign highlighting its sustainable vegetable tanned leather goods which are handcrafted at their ateliers in Puducherry.

For Hidesign, the store is spread across 700 sqft on the ground floor and will retail its signature premium leather bags and accessories.

The new store also showcases the brand’s latest collections including the East India Leather collection, a range of bags handcrafted using sustainable leathers of the highest quality available in the world and Homme, a back to work collection with a unisex approach.

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CREDITS: Economic Times report,