KICL to set up Kickers’ first fashion store in Chennai

Kothari Industrial Corporation (KICL) has signed an MoU with the French company Royer Group, owner of the shoe brand Kickers, to set up the brand's first fashion store in Chennai.

The store marks KKCL’s direct entry into the retail of finished leather and non-leather products in the country. The company also plans to set up another plant to manufacture Kicker shoes and accessories in Tamil Nadu.

J Rafiq Ahmed, Managing Director, KICL, says, the company has signed a licensing pact with Royer Group to market various Kickers’ products including footwear, apparels and accessories across nine countries including Sri Lanka, Bangladesh, Bhutan, Qatar, the UAE and Saudi Arabia.

The brand’s store in Chennai will set up by July this year. Besides, the company also plans to set up similar experience centers across metros with an investment of Rs 100 crore over the next five years. The fashion stores would be expanded in Tier-II cities including Coimbatore, adds Ahmed.

The company also plans to set up an exclusive plant to manufacture Kickers shoes and accessories in Tamil Nadu in collaboration with the Royer Group.