Chumbak unveils new store in Gurgaon

Aiming to connect with a wider audience in the National Capital Region, renowned accessories, homeware, and lifestyle brand, Chumbak unveiled its latest store in Gurgaon. Situated within Sector 50's Good Earth City Centre Mall, the new establishment showcases the brand's eclectic collections inspired by Indian culture.

Shubhra Chadda, Co-founder and Director - Product and Design, says, the store will help the brand better serve its growing Chumbak community in the city. As per Indian Retailer Bureau, the store pledges to offer patrons a delightful array of merchandise, ranging from souvenirs and homeware to accessories, all crafted to bring smiles to customers' faces.

The store has also introduced an enticing inaugural offer—a generous 20 per cent discount for the first month of operations. Visitors can explore a wide assortment of products, including home textiles like cushions and throw blankets, kitchenware essentials, aromatic candles, captivating decor pieces, and an array of accessories.

Founded in 2010 by Vivek and Shubhra Prabhakar in Bengaluru, Chumbak aims to infuse vibrant, contemporary interpretations of traditional Indian aesthetics into the market. The brand's name, meaning 'magnet' in Sanskrit, reflects its allure, while its products bear the label of being designed in India. The brand has a wide retail network with brick-and-mortar outlets spanning various Indian cities, and a thriving direct-to-customer e-commerce platform that helps attract customers across the nation.