Fabindia to offer in-store deals on Citibank card purchases

28 April 2022, Mumbai:

Ethnic wear and lifestyle brand Fabindia plans to offer in-store deals on purchases made on Citibank cards until May 16 and the brand has also launched a family and friends referral scheme.

FabIndia has launched a partnership with Citi India to promote both its brand and the bank’s cards, FabIndia announced on Facebook.

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The offer gives shoppers making purchases on Citibank cards 10% off their purchases over Rs 5,000 with savings of up to Rs 1,000.

The business has also launched a ‘FabFamily’ rewards scheme which enables shoppers to refer five friends and family members to shop at FabIndia in return for points.

The points can later be exchanged for discounts.

RELEVANT NEWS Fabindia and Hidesign opened their first joint location store in Chennai.

The scheme runs until May 9 and aims to bring more customers into its brick-and-mortar stores.

FabIndia also recently launched its latest collection for its new womenswear brand FabNu.

The fusion-style line features summer dresses, matching separates, tops, and accessories in tropical prints with bohemian style details.

The youthful line shows FabIndia’s increased focus on Millennial and Gen Z customers as it continues to reach out to new demographics.

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