19 November 2021, Mumbai:
On January 11-13, the Fortezza da Basso venue in Florence will once again host simultaneously two of the most prominent Italian trade events, both world leaders in their sectors: Pitti Uomo and Pitti Bimbo.
Their organisers recently unveiled the new features for the January edition of the shows, both eagerly awaited by industry professionals who, as the CEO of Pitti Immagine Raffaello Napoleone said, “are keen to get together again to enjoy an extremely useful opportunity to share experiences as well as do business.”
Childrenswear event Pitti Bimbo will offer an extensive panorama of this highly diverse industry, with about 170 leading brands exhibiting, of which 81 (48% of the total) will be coming from outside Italy.
Among them, established and niche brands alike, providing a comprehensive international overview of children's products, from essentials to sportswear, from directional fashion to everyday wear, from footwear to accessories.
In parallel, several adult fashion labels will be presenting their childrenswear lines in their own stands at Pitti Uomo. Pitti Bimbo’s exhibition area has been extended to include multiple pavilions, and the layout is different from the June session.
The 100% Bambino section - staged at the Sala Delle Nazioni, Sala Della Ronda, and Rondino - will showcase leading and long-established children’s labels, offering a wide range of wardrobe choices for all ages, from babies to teenagers: luxury and tailored items, sportswear and urban wear.
The Arena Strozzi will again host Kids Lab, the Pitti Bimbo section dedicated to avant-garde childrenswear and children's lifestyle products, showcasing young, pioneering brands distinctive for their constant search for innovation, their materials, and style.
(The news article has not been edited by DFU Publications staff)
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