Women’s bottom wear retailer, Go Fashion (India), plans to expand its store network despite a challenging retail environment. The company aims to add 120 stores this year and over 150 in FY25. Additionally, it plans to invest in omnichannel strategies to bridge the gap between online and offline shopping.
In Q3 FY24, Go Fashion (India)’s revenues increased by 15.16 per cent to Rs 202.13 crore. However, the retailer’s net profit dipped by 3.74 per cent due to subdued consumer demand. Yet, the company managed a strong cash flow of Rs 104 crore and reduced inventory significantly, indicating operational efficiency and adaptability in a tough market.
Go Fashion remains committed to growth through expansion and omnichannel strategies, navigating the current slowdown with a focus on improving customer experience and financial health. The company retails under the brand Go Colors in India.