Siyaram's launches innovative campaign to attract younger customers
01 April 2023, Mumbai
Siyaram Silk Mills Limited, an Indian textile brand, has launched its very first influencer-led marketing campaign in partnership with popular actor Aparshakti Khurana. The campaign is aimed at engaging young people all across India.
The brand, which specializes in suiting fabrics and caters to a range of ages, is focusing on its younger customers with this campaign concept.
With this campaign, Siyaram aims to convey our message to the youth, by roping in Aparshakti Khurana as his synergy blends well with our brand. The launch of this influencer-led campaign is expected to help Siyaram's reach out to a wider audience and strengthen its position in the highly competitive fashion industry.
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