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Ace Turtle to double revenues to Rs 1,000 crore by FY28

Bengaluru-based tech and integrated manufacturing retail company Ace Turtle, which operates well-known brands like Lee, Wrangler, Toys ‘R’ Us, Babies ‘R’ Us, and Dockers in India, plans to double its revenue to Rs 1,000 crore by FY 2027-28. Nitin Chhabra, CEO, informs, the company aims to grow each of its brands to Rs 500 crore by FY 2035.

Founded in 2014, Ace Turtle has witnessed rapid growth, with revenue more than doubling in FY23 compared to the previous year. The company’s tech-driven approach, which eliminates middlemen and ensures price parity across channels, has contributed to the profitability of brands like Lee and Wrangler by FY24. Initially launched as a software-as-a-service (SaaS) platform, Ace Turtle has since evolved into a licensing and franchise model, becoming the India franchisee for several global brands.

Despite challenges in the fashion apparel market, Ace Turtle managed to grow its top line by 30 per cent in FY23, defying market trends. The company has shifted its focus to enhancing supply chain efficiency and developing algorithms that can predict sales with up to 88 per cent accuracy. Improving supply chain operations remains a priority, as Chhabra believes, retail margins will increasingly depend on operational efficiency.

In addition to supply chain innovations, Ace Turtle leverages advanced AI systems to track customer behavior and product performance in its stores. The company has also developed an in-house app, Connect, to streamline operations such as employee attendance and training. Although Ace Turtle has no plans to return to the SaaS business, it remains focused on improving its tech development speed and solving internal challenges.

Chhabra also highlights the evolving retail landscape in India, with offline sales gaining momentum after an initial surge in online sales post-pandemic. Ace Turtle is committed to data governance, ensuring strict compliance with customer consent protocols and transitioning to a hybrid cloud model to enhance data security. The company is making its tech stack cloud-agnostic, currently using both Amazon Web Services (AWS) and Google Cloud.

Looking ahead, Ace Turtle plans to introduce a new international brand in January 2025, with intentions to launch one new global brand each year. The company aims to expand its portfolio beyond fashion and into other sectors, positioning itself as a leader in the rapidly evolving Indian retail market. Emphasising on the importance of technology in building a future-proof business model, Chhabra highlights the need for experimentation and quick adaptation to consumer behavior.

Ace Turtle to double revenues to Rs 1,000 crore by FY28

FS Life promotes Adarsh Sharma as Co-founder

Owner of brands like FableStreet, Pink Fort and March, FS Life has promoted Adarsh Sharma to the ranks of co-founder.

In his new role, Sharma will be responsible for driving the brand’s both online and offline expansion besides assuming additional responsibilities as the co-founder. Having joined FS Life in 2020 as chief revenue officer, Sharma has played a critical role in driving the company’s 15x revenue growth.

Ayushi Gudwani, Founder CEO, FS Life says, Sharma’s drive and commitment to take FS Life to new heights every day has been a force multiplier for the brand.

With over 13 years of experience in roles across business operations and marketing, Sharma was previously engaged with companies like Zomato, Rebel Foods, and Junglee Games. 

FS Life promotes Adarsh Sharma as Co-founder

Future Group’s Vivek Biyani returns with Broadway

Vivek Biyani, former director at Future Group, is re-entering the retail sector with the launch of Broadway, a modern departmental store focused on digital-first brands. Inspired by his uncle Kishore Biyani, a pioneer in Indian retail, Vivek aims to cater to the 45 per cent of Indians born in this century with unique retail experiences.

Broadway will feature brands that prioritize digital-first strategies and offer distinctive propositions, such as skincare, sneaker culture, and gut health. Unlike traditional retailers, Broadway will not stock inventory or require long-term commitments from brands. Instead, brands can rent space for flexible periods, paying a fixed fee. Drawing parallels with WeWork’s impact on co-working spaces, Vivek envisions Broadway as a "co-retail" environment.

The 25,000-30,000 square feet stores will host around 100 digital-first brands across various categories, including Wellbeing Nutrition, Suta, Mokobara, Derma Co, Aqualogica, and trueBrown. Broadway aims to create a vibrant retail experience with 10-15 daily events and a content studio to amplify experiences digitally.

The first Broadway store will open in Ambience Mall, Delhi, in August, followed by locations in Hyderabad and Mumbai. The venture is supported by actor Rana Daggubati, investor Apurva Salarpuria, and property consulting firm Anarock.

This launch marks the return of Kishore Biyani’s next generation to the retail scene, with Vivek's cousins Avni and Ashni Biyani having recently opened Foodstories, a gourmet store in Delhi.

Future Group’s Vivek Biyani returns with Broadway

India anticipates next major consumption surge in the New Year

30 December 2023, Mumbai

WHY India

India, with its booming population of 1.4 billion, is defying global economic uncertainties as consumer optimism soars. Deloitte's Financial Well-Being Index (FWBI) reveals India's impressive score of 109.1 in October 2023, surpassing the global average of 91.9.

Rise in aspirational spending
This positive outlook is fueling a surge in consumption, particularly of discretionary and aspirational products. Deloitte's ongoing initiative, Consumer Signals, reports that 77% of Indian consumers are unwilling to delay significant purchases, with 70% having indulged in the past two months.

Premium brand appeal
Notably, over 50% of consumers express interest in investing in premium consumer durables, and 57% are ready to splurge on premium food and grocery items. The Indian economy's growth is pushing consumers toward luxury spending, with the overall luxury market projected to reach $30 billion by 2030.

Expanding luxury landscape
Global luxury brands are capitalizing on this trend, expanding their presence in India. This not only attracts new buyers but also retains consumption within the country, previously fulfilled through overseas travel.

Diverse consumer preferences
Increasing affluence has made consumers more discerning. They seek differentiated, localized offerings beyond popular brands, driving the growth of specialized direct-to-consumer (D2C) players and private-label businesses.

The new commerce landscape
The rise of new commerce, including D2C, social commerce, quick commerce, and live commerce, is transforming the consumer shopping experience. Predicted to be 40% of the e-commerce market by 2030, it offers diverse choices, pushing brands to prioritize customer experience as a key growth driver.

Technology integration
Brands are leveraging technology, with generative AI emerging as the future for enhanced consumer experiences. Its growing usage enables better conversations, effective communication, and personalized fulfillment processes, propelling brands to reinvent and scale efficiently.

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WhyIndia

New SS’24 collection by Jaypore blends Indian craftsmanship with modern aesthetics

Seamlessly blending age-old Indian craftsmanship with contemporary flair, Jaypore has unveiled its Spring Summer '24 (SS’24) collection. Embracing the essence of the warm season, the collection offers a wide range of breathable cotton garments, featuring floral dresses, kurtis, and trousers, meticulously designed to marry comfort with style.

The SS'24 lineup offers an exquisite collection of Indian crafts, including block prints, ajrakh, hand embroidery, and ikat, etc. A highlight of this collection is the 'Lagom' range. Inspired by the Bauhaus aesthetics, this range seamlessly blends modern design with traditional Ajrakh prints for a captivating fusion of artistry and sophistication.

The Kaashni range features line-drawn floral motifs and vibrant block prints that epitomise the essence of spring. Meanwhile, dedicated to Goddess Parvati, the Gauri range comprises classic ethnic silhouettes and khadi block prints that radiate purity and brilliance.

The Chippa and Aadir menswear collections present modern interpretations of traditional craft techniques, such as hand-pressed block prints and striped patterns, catering to contemporary tastes with finesse.

Besides apparel, Jaypore's SS'24 collection boasts artisanal accessories like tribal silver earrings, filigree necklaces, and temple jewelry. Priced at Rs 3,000 and above, the collection beckons fashion enthusiasts to delve into India's rich legacy of craftsmanship.

Available both in Jaypore stores nationwide and online, the SS'24 collection celebrates the timeless allure of Indian craftsmanship intertwined with modern aesthetics.

Renowned as one of India's premier artisanal brands, Jaypore offers a diverse spectrum of apparel, jewelry, home decor, and accessories. While catering to modern sensibilities, the brand continues to celebrates India’s rich heritage with its showcase of authentic Indian products.

Sooraj Bhat, CEO - Ethnic Business, Aditya Birla Fashion and Retail, says, the SS’24 collection is a testament to Jaypore's unwavering dedication to harmonise traditional craftsmanship with contemporary aesthetics. It embodies the qualities of timeless elegance, comfort and craftsmanship, that are requisite for the season.

 

New SS’24 collection by Jaypore blends Indian craftsmanship with modern aesthetics

RDPL invests Rs. 10 cr in six mega stores for Punjab expansion

Re-commerce platform Rockingdeals Pvt. Ltd. (RDPL) is set to expand its footprint with the opening of six mega stores in Punjab, investing a total of Rs. 10 crores.

This strategic move aims to strengthen RDPL's offline market presence, eliminating third-party involvement and directly connecting with customers.

The company, already successful in Haryana, Uttarakhand, Delhi, and Bihar, sees tremendous potential in Punjab's markets.

The new stores in Barnala, Moga, Morinda, Panipat, Abohar, and Bannur will unfold over the next 12 months, marking a significant milestone for RDPL's nationwide expansion.

RDPL invests Rs. 10 cr in six mega stores for Punjab expansion

Lux Industries reports for Q3FY24

Indian hosiery giant Lux Industries reported a 12 per cent increase in net profit to Rs 20 crore ($2.5 million) during the third quarter ended December 31, 2023, compared to Rs 18 crore in the same period last year. This positive profit growth came despite a 3 per cent decline in total income, from Rs 463 crore to Rs 450 crore year-on-year.

Lux's womenswear brand Lyra saw impressive volume growth of 53 per cent Y-o-Y indicating strong demand in this segment. Its core men’s innerwear brand Lux Cozi maintained a stable growth of 2 per cent. The company experienced a sluggish export demand coupled with a delayed winter season and general economic slowdown during the quarter.

To drive future growth, Lux Industries plans to expand its product portfolio with a focus on athleisure clothing and the womenswear segment to drive future growth. The company aims to strengthen its online presence and generate Rs 100 crore in revenue from e-commerce sales within the next three years.

Lux Industries operates several popular brands like Genx, Onn, and the eponymous Lux, making it a major player in the Indian hosiery market. The company’s strategic focus on womenswear and athleisure, coupled with its e-commerce expansion plans, could position it for continued success in the future.

LuxIndustries

Purple Style Labs’ revenues surge to Rs 372 crore in FY’23

Purple Style Labs, a prominent omnichannel luxury fashion platform based in Mumbai, clocked in remarkable financial growth, with revenues soaring from Rs 44 crore in FY21 to an impressive Rs 372 crore in FY23. The company also demonstrated a substantial reduction in losses for the fiscal year ending March 2023.

As per annual financial statements submitted to the Registrar of Companies, Purple Style Labs achieved a noteworthy 2.1X growth in operational revenues, reaching Rs 372 crore in FY23 compared to Rs 175 crore in FY22. The company's overseas operations contributed significantly to this success, with a remarkable 40.2 per cent increase in revenues during the same period.

However, this period of growth was accompanied by increased expenditures, rising from Rs 97 crore in FY22 to Rs 214 crore in FY23. Notably, 51per cent of this capital was allocated to the procurement of materials for designer wear and fashion products. Furthermore, expenditure on advertising and marketing witnessed a substantial surge, jumping by 78.6 per cent in the last fiscal year. Overall, the company's expenditures experienced a notable 85.9 per cent increase, reaching Rs 422 crore.

Purple Style Labs attributed this rise in expenditure to various factors, including enhanced employee benefits, an increase in rent, and professional fees. Despite these increased costs, the company's strategic investments in these areas likely contributed to its overall growth and strengthened its position as a major player in the omnichannel luxury fashion domain.

Founded in 2015 by Abhishek Agarwal, Purple Style Labs continues to make significant strides in the competitive world of luxury fashion, emphasizing its commitment to quality, innovation, and a comprehensive omnichannel experience.

Purple Style Labs’ revenues surge to Rs 372 crore in FY’23

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