Srilanka: Offers competitive advantages in lingerie manufacturing, Wacoal reports
02 September 2022, Mumbai
Wacoal, a leading designer and manufacturer of high-quality, plus-size lingerie and bra-sized swimwear for the European market, eyes for one location in particular – Sri Lanka. Sri Lanka is an integral part of Wacoal’s manufacturing Strategy.
The Company, a market leader in the plus-size lingerie categories, promotes inclusivity and body positivity via women’s intimate wear with its extensive brand portfolio for Wacoal Europe which includes Wacoal, Fantasie, Freya, Elomi, and Goddess.
“We initially came to Sri Lanka in 2005 through a partnership with a leading Sri Lankan manufacturer,” recalls Supply Chain Director of Wacoal Europe Andrew Yeomans. “We have been continually upscaling our operations in Sri Lanka and now employ more than 1200 in our team.”
Despite the recent challenges faced by the island nation, production volumes of Wacoal Lanka – the Sri Lankan entity – have been maintained. Wacoal is eyeing further expansion of its manufacturing base in Sri Lanka, with two additional production lines being added in the coming months. In tandem, the company continues to invest in new technology.
Sri Lanka recently initiated a dedicated fabric processing zone in its Eastern Province, which conforms to high standards of environmental protection and sustainability.
Besides strengthening the supply chain and sustainability measures, this move will also enable the country’s apparel exporters to make greater utilization of preferential tariff schemes, by increasing local value addition.
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