Reid & Taylor Set for a Bold Comeback in India Under Subrata Siddhanta's Leadership
The iconic menswear brand Reid & Taylor, founded in 1830, is poised for a powerful resurgence in India, led by industry veteran Subrata Siddhanta. With decades of rich experience spanning diverse sectors, Siddhanta brings a refined understanding of Indian consumer preferences and a clear roadmap to restore the brand’s premium status.
Following its acquisition by Finquest Group in 2020, which pulled the brand out of bankruptcy proceedings under NCLT, Reid & Taylor is now focused on reestablishing itself as a benchmark in men’s fashion. Siddhanta’s leadership is backed by deep insight into evolving wardrobe choices of the Indian market, aiming to combine legacy with contemporary relevance.
Reinventing the Brand: A Modern Take on Menswear
Reid & Taylor is renewing its core focus on men’s apparel, including shirts, suits, and accessories, while actively exploring opportunities to diversify into innerwear and women's fashion in the near future.
The company is pursuing a strategic retail growth plan, with a target of 40 stores by the end of 2025, ensuring a balance between rapid expansion and sustainable operations.
The journey begins with a flagship retail presence in Mumbai, followed by thoughtful expansion across Gujarat and other high-potential markets.
Reid & Taylor's growth strategy emphasizes a hybrid model—a mix of company-owned outlets and franchised stores—focused on long-term profitability and market relevance.
Embracing Digital Transformation & Experiential Retail
Acknowledging the rise of digital commerce, Reid & Taylor is implementing a phased online rollout to complement its offline stores, aiming to deliver a seamless and engaging customer journey. By leveraging data from its physical stores, the brand plans to enhance customer experiences and brand visibility across platforms.
In addition, Reid & Taylor is actively exploring airport retail opportunities to engage mobile and premium consumers, adding another layer to its retail strategy.
