26 August 2024, Mumbai
A premium brand known for its trendsetting and high-quality men’s fashion, Reid & Taylor Apparel has selected Eggfirst as its creative, digital, media, and production agency.
This decision follows a competitive pitch process, positioning Eggfirst to assist Reid & Taylor Apparel in expanding its presence across both established and emerging markets in India, while enhancing the brand's creative appeal and fostering growth.
SubrataSiddhanta, CEO - Apparel & Retail, Reid & Taylor Apparel, states, Eggfirst's approach, characterised by personal connection, deep involvement, and unwavering integrity, ensures they deliver on their promises. This partnership will help elevate our brand with innovative and impactful advertising.
Hardik Patel, Managing Director, Finquest Group, adds, collaborating with Eggfirst will help Ried & Taylor build engaging communication aligning with its vision to connect closely with consumers.
A specialist in premium men’s fashion, Reid & Taylor Apparel offers a wide range of meticulously crafted garments designed for the modern gentleman. The brand is dedicated to creating high-quality readymade garments that cater to various fashion needs, with a strong focus on both formal and casual wear.
A rapidly growing agency, Eggfirst excels in semi-urban and rural advertising with a strong digital focus. The agency provides effective advertising strategies and ROI-driven solutions across sectors, helping brands connect with consumers throughout India.
