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Neeta Lulla launches new bridal collection

Fashion designer Neeta Lulla has launched a new bridal collection offering lehengas with two dupatta drapes, saris with trench coats, shararas with corset, pre-stitched saris with belts and phones, and anarkali jackets with ankle length pants.

One of the highlights of this collection is a new amber-yellow raw silk and tulle lehenga called Amulya with a long-sleeved blouse. Adorned with intricate kasa and ek taar resham work, the blouse is embellished with pearl beads, zari, stone, sequin and crystals.

The dupatta of the garment depicts women worshipping the tree, symbolising nature, fertility and the interdependence of all aspects of life, through intricate embroidery.

Another beautiful piece in the collection is a vintage-inspired pearl peach lehenga with sequin florets and dainty crystal embroidery. Known as Moana, the lehenga comes with a sheer basque adorned with katdana and crystal work, finished with butier cutwork at the edges, along with a matching dupatta and a tulle trail.

Embellished with self-color sequin, katdana and beadwork, the Moana lehenga has floral applique work at the bottom. It's blouse has been replaced with a full-sleeve sequin bralette for a cosmopolitan look.

Starting her career in 1986, Lulla initially operated out of a modest studio in Mahim, Mumbai. From designing simpler costumes to being a coveted couturier, Lulla has earned a name as a favorite among brides.

Neeta Lulla launches new bridal collection

Apparel Group India opens two new Victoria's Secret stores in South India

Apparel Group India has opened two Victoria’s Secret stores in South India. The first of these stores has been opened at the ‘Phoenix Mall of Asia’ in Bengaluru and the second at the Inorbit Mall in Hyderabad.

Both these stores offer specially curated products from the brand to cater to the distinctive tastes and cultural preferences of its South India customers. They introduce specific cuts, colors, and groundbreaking designs on some of the most trendy and iconic clothing styles. Both the stores have been designed to ensure a personalised and culturally attuned shopping experience to consumers.

The Bengaluru store offers a curated collection of Victoria's Secret's iconic bras, panties, and sleepwear across various collections, including the latest Dream Angels and Victoria's Secret PINK Wear Everywhere Bra lines. Victoria's Secret beauty products and accessories, featuring the newly launched Bare Rose collection, along with limited-edition holiday offerings like Bombshell Magic, are available at both the stores. .

Apparel Group’s expansion into South India signifies its commitment to offer a diverse range of global brands to consumers across the nation. Through such store openings, the company aims to enrich the shopping experience of its customers across the nation.

Apparel Group India opens two new Victoria's Secret stores in South India

RMG exporters honored with AEPC excellence awards, textile leaders aim for $40 bn RMG exports

On December 8, 2023, Piyush Goyal, Union Minister for Textiles, Commerce and Industry, as well as the Minister of Consumer Affairs, Food, and Public Distribution, handed out 'AEPC Excellence Honors' on RMG exporters for both 2021-22 and 2022-23. This recognition acknowledged their exceptional contributions to fostering a distinctive export culture.
Shahi Exports clinched the prestigious Gold trophy for achieving the highest global exports in both 2021-22 and 2022-23, while Richa Global Exports secured the Silver trophy. Arvind, Ahmedabad, was honored with the Bronze medal.
A Sakthivel, Chairman of AEPC and President of FIEO, received recognition for his exemplary mentorship in the Indian apparel industry. Additionally, Deepak Seth, the Founder and Group Chairman of Pearl Global Industries, was honored as the Icon of the Indian Apparel Industry. During the event, Sakthivel emphasized the importance of industry focus on innovation, market expansion, diverse product offerings, sustainability, responsible business practices, collaborative partnerships, and customer empowerment.

Minister Goyal called upon industry leaders to collectively strive for expanding textile exports to $100 billion. He urged a significant growth in RMG exports, aiming to elevate them from $16 billion to $40 billion. Goyal emphasized the need for apparel exporters to prioritize sourcing local materials over relying on potentially unreliable foreign suppliers. He cautioned against the allure of low-cost substandard goods, urging industry leaders to support domestic availability.

RMG exporters honored with AEPC excellence awards, textile leaders aim for $40 bn RMG exports

Lacoste to open 50 standalone stores in 5 years

French casualwear giant Lacoste plans to open 50 standalone stores in India in the next five years.

The brand recently launched its first store Kerala at Kochi. Located at Prestige Group’s Forum Mall, Maradu, the store retails apparel and accessories, leather goods, watches, sunglasses, perfumes, footwear and underwear.

Founded in 1933 by French Tennis player Rene Lacoste and co-founder Andre Gillier, Lacoste, a French clothing brand, is the first brand in the world to feature its logo on its clothing items.

Foraying into the Indian market in 1993, Lacoste currently has approximately 40 stores across 17 cities in the country. Across the world, it has over 1,000 stores and 15,000 points of sales in 98 countries. The brand’s products are also available across 32 online stores. 

Lacoste to open 50 standalone stores in 5 years

Shivanii launches new gender neutral collection

Apparel brand Shivanii has launched a new gender–neutral collection.
The ready-to-wear collection offers androgynous styles, neutral color palettes, inclusive sizes and diverse campaign. It promotes a more and accepting approach to personal style.
The changing reaction of retailers, media houses and e-tailors to evolving consumer attitudes towards gender –fluid fashion will fuel the growth of this segment in India, says Shivani Parkih, Founder, Shivanii.
The brand recently also launched its winter festive collection, Designed in a bold color palette of black and red, the collection mixes tailored pieces with sheer mesh and more fluid drapes. It offers sporty and formal garments for a modern, conceptual visual  
A graduate form Istituto Marangoni, Milano, Parikh launched Shivanii with an aim to redefine the industry's norms regarding gender and aesthetics. The brand sells through its direct to customer e-commerce store with garments priced in the mid- to premium segment of the market.

Shivanii launches new gender neutral collection

Men's wear brand Kingdom of White debuts in Kochi

Kingdom of White, India's pioneering all-white men's apparel brand, recently inaugurated its newest menswear haven in Kochi, housed on the first floor of Lulu Mall.

This strategic move aims to foster a deeper connection with the city's dynamic shoppers. Vineet Haralalka, the brand's CEO, calling this expansion a pivotal moment for the brand.

The store boasts a diverse range, from ethnic and fusion to western wear, featuring premium linen, cotton garments, loungewear, Indie wear, and co-ord sets. The pricing, ranging from Rs 999 to Rs 3,499, ensures accessibility for all.

Established in 2021, Kingdom of White promotes white as a versatile expression for contemporary men, available both in physical stores and through their direct-to-customer e-commerce platform.

Men's wear brand Kingdom of White debuts in Kochi

Lestrange collaborates with Vaayu for world’s first lifecycle calculator

Menswear brand Lestrange has collaborated with tech startup Vaayu to launch the world’s first lifecycle calculator with live data insights to help consumers study the environmental impact of their fashion choices.

Called ‘Re Count,’ the calculator provides customers with information about latest fashion trends and fashion habits that can reduce emission per wear by up to 50 per cent. .

To operate this calculate, customers need to answer a set of questions that help assess their product selection choices and aftercare habits to extend a garment’s life, thus helping them decrease carbon footprint over the product’s entire lifetime.

The calculator also provides customers infographics and equivalencies to help visualize the impact of making small changes like modifying washing methods in their daily lives. The calculator allows them to explore different levers to see how adjustments such as wearing an item for longer between washes, reducing the washing temperature or holding on to it for an extended period of time can either increase or decrease the overall footprint of that garment.

Lestrange collaborates with Vaayu for world’s first lifecycle calculator

Meher Apparels launches new men’s denim line

A prominent name in the fashion industry, Mehar Apparels has introduced its latest denims collection for men. Encompassing a diverse range of jeans for varying tastes, this collection redefines men’s fashion by blending style and comfort. Each of the denims in this collection is meticulously crafted to provide customers with the perfect fit.

Boasting vibrant colors including dual-tone brown, bluish-green, ice blue, mulberry, greenish gray, plum wide, etc, the collection offers a variety of styles such as cargo-style pockets jeans, patchwork jeans, and spray-painted jeans, exclusively appealing to the fashionable youth. Made with cotton, each of the denims uses less water, thus also being sustainable. The denims are a perfect blend of warmth and style, thus reflecting the inner persona of men.

Om Prakash Singh, HOD-Digital and E-Commerce, says the collection is proof of Meher Apparels’ dedication to creating clothes that combine fashion and functionality. An expression of the consumers’ individuality, the collection is being retailed through the brand’s e-commerce website.

Meher Apparels launches new men’s denim line

SP Apparels acquires Young Brand, unveils bold growth strategies

SP Apparels is strategically broadening its market presence by acquiring Young Brand Apparels, a subsidiary of Bannari Amman Spinning Mills. Young Brand Apparels, a joint venture between Jacob Industries, Mexico’s Intimark, and Bannari Amman Spinning Mills, specializes in intimate wear brands and holds a substantial customer base in the US.

Spread over 26-acres, the company operates a 280,000 sq ft factory in Chennai’s outskirts, equipped with a state-of-the-art manufacturing facility featuring an air-conditioned production floor. As part of its growth strategy, SP Apparels plans to assume the leasehold rights of a garment unit in Palladam from Bannari Amman Spinning Mills. The company aims to acquire a 43-acre property in SIPCOT, Perundurai.

In line with its expansion initiatives, SP Apparels is placing significant emphasis on enhancing employee performance through the introduction of an Employee Stock Ownership Plan (ESOP scheme).

 

SP Apparels acquires Young Brand, unveils bold growth strategies

Pepe Jeans targets Rs 2,000 cr sales, eyes India as second-largest market

04 December 2023, Mumbai

Pepe Jeans London, the denim giant, targets a whopping Rs 2,000 crore in sales from the Indian market within the next two years, positioning it as the brand's second-largest market. Fueled by surging demand from youth, Pepe Jeans anticipates outpacing its sales in Spain and the UK in its Indian venture.

Pepe Jeans London plans to roll out over 100 stores across India in the next three years in an aggressive expansion move. Manish Kapoor, Managing Director and CEO of Pepe Jeans India, predicts a robust compound annual growth rate (CAGR) of 18–20 percent in India over the next three to five years. The brand is set on securing 55 percent of its business directly from sales through its channels.

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Recent years have seen Pepe Jeans strategically focus on trends and bolster its digital presence, with substantial growth from Tier II and III cities, driven by escalating disposable incomes and increased internet penetration.

Presently, 58 percent of Pepe Jeans' business originates from the top eight cities, with the rest coming from Tier II and smaller cities. With a presence in India dating back to 1988 and ownership of brands like Hackett and Faconnable, Pepe Jeans London also holds the licenses for distributing Tommy Hilfiger and Calvin Klein in Spain and Portugal.

While men's wear accounts for nearly 90 percent of its sales in India (as opposed to 65 percent in Europe), the brand is gearing up to amplify its footprint in the footwear and women's western wear categories across the country. Holding the coveted position as the second-largest denim brand in India, Pepe Jeans commands a network of over 200 branded outlets nationwide.

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