7 April 2026, Mumbai
Marking a calculated shift in the brand’s distribution strategy from a digital-first model to a robust omnichannel frame, premium western brand, FableStreet has inaugurated its latest ...
08 November 2024, Mumbai
A prominent lifestyle and apparel collective, FS Life has opened a store for its brand FableStreet at Phoenix Market City in Pune. Renowned for its premium western wear, FableStreetis ...
20 September 2023, Mumbai
FableStreet, the online fashion brand, is making its foray into brick-and-mortar retail and is aiming to establish 10 to 15 stores by mid-September next year, according to Ayushi ...
Apparel brand Fablestreet has appointed Adarsh Sharma as its new chief revenue officer. Sharma will lead the brand’s online business besides driving the strategic initiatives for its next leg of growth. ...
... requirements, and affordability.
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Direct-to-consumer disruptors
Indian D2C brands like Bewakoof, Suta, and FableStreet are leveraging e-commerce and Instagram-savvy marketing to reach ...
... FableStreet, and The Souled Store. These brands have successfully targeted micro-niches, building strong digital communities.
But visibility comes at a price. Customer Acquisition Cost (CAC) has grown ...
Owner of brands like FableStreet, Pink Fort and March, FS Life has promoted Adarsh Sharma to the ranks of co-founder.
In his new role, Sharma will be responsible for driving the brand’s both online and ...
A brand by Fablestreet, Pink Fort has launched a new summer collection, titled ‘Indian Craft,’ that while paying homage to traditional printing techniques embraces modern Indian silhouettes. Aiming to ...
17 July 2023, Mumbai
Myntra, the fashion and lifestyle platform owned by Flipkart, has introduced the 'Myntra Rising Stars' initiative to bolster direct-to-consumer (D2C) brands in the fashion and lifestyle ...
... raised aroundRs3 crores from friends and family.
This is a direct-to-consumer company that runs western wear brands FS Life, FableStreet, Marigold, and Mikoto. The company has now expanded its focus ...
... most workwear that existed before followed the UK/ US sizes, and the data clearly showed us that the Indian body type is different.
A renowned name in the fashion space, Fablestreet's founder Ayushi Gudwani ...
7 April 2026, Mumbai
Marking a calculated shift in the brand’s distribution strategy from a digital-first model to a robust omnichannel frame, premium western brand, FableStreet has inaugurated its latest ...