- 1. Bombay Shirt Company consolidates position in premium bespoke segment
- (Apparel)
- ... to a permanent digital profile. This tech-led personalization is a direct response to the ‘standardization fatigue’ currently impacting the bridge-to-luxury market. Our expansion into DLF Midtown is not ...
- Created on 27 March 2026
- 2. Fossil leverages celebrity influence to capture India’s premium watch segment
- (Apparel)
- ... Industry analysts suggest that celebrity-backed campaigns in India’s premium watch sector can drive brand recall by up to 30 per cent, a critical metric as the domestic luxury and bridge-to-luxury market ...
- Created on 27 March 2026
- 3. Chasing luxury segment and young consumers, global fashion brands flock to India
- (Apparel)
- ... spaces offers better environments for international brands to showcase their products. Retail leasing data for the full year 2024 showed sustained demand, particularly in the luxury and bridge-to-luxury ...
- Created on 09 June 2025
- 4. Reliance Retail to expand Superdry into the athleisure segment
- (Apparel)
- ... Ltd (RRVL). RRVL has a portfolio of partnerships with independent fashion brands in luxury, bridge-to-luxury, high-premium, and high-street lifestyle segments. These include Armani Exchange, Burberry, ...
- Created on 03 August 2024
- 5. Lavie orchestrates luxury shift with global debut of 'Lavie Paris
- (Apparel)
- 9 April 2026, Mumbai Indian accessories brand Lavie has officially entered the premium designer segment with the launch of Lavie Paris, a bridge-to-luxury line developed in collaboration with acclaimed ...
- Created on 09 April 2026
- 6. Da Milano secures luxury dominance with 100-store domestic milestone
- (Apparel)
- 9 April 2026, Mumbai Premium leather accessories major Da Milano has officially surpassed the 100-store milestone in India, reinforcing its leadership in the domestic bridge-to-luxury segment. This expansion ...
- Created on 09 April 2026
- 7. CRCLE awarded for circular design; eyes global retail integration
- (Apparel)
- ... into premium contemporary wear. The brand primarily operates in the luxury and bridge-to-luxury segments. It is currently expanding its footprint across major Indian metros and international digital storefronts. ...
- Created on 18 March 2026
- 8. Odette accelerates omnichannel expansion with kidswear debut and FY28 retail targets
- (Apparel)
- ... ‘bridge-to-luxury’ segment. Know More Aggressive brick-and-mortar expansion to strengthen market velocity The kidswear launch serves as a primary driver for Odette’s broader ‘Vision 2028’ strategy, ...
- Created on 14 March 2026
- 9. Calling June launches new collection to redefine summer fashion
- (Apparel)
- ... bridge-to-luxury segment. The collection features sophisticated design elements, such as delicate floral prints and intricate embroidery, that cater to the evolving demand for high-quality, wanderlust-inspired ...
- Created on 13 March 2026
- 10. Shoppers stop bets on luxury margins with Juhu flagship reset
- (Apparel)
- ... organized department store retail in India. Three decades later, it is reinventing itself again, this time as a bridge-to-luxury curator leveraging data, design, and loyalty rather than discounting. If ...
- Created on 05 March 2026
- 11. ABFRL boosts luxury leadership with Pranchal Srivastava as CBO for The Collective
- (Apparel)
- ... ‘bridge-to-luxury’ offerings. We are moving beyond prestige imports to building a sustainable, global-ready infrastructure, stated a senior executive during the group’s recent strategic dialogue, signaling ...
- Created on 27 February 2026
- 12. Performance Meets Premium: How India’s apparel industry is rewriting its 2030 playbook
- (Apparel)
- ... (%)2030 Growth Driver Value/Economy 58% 42% Shift to branded labels Mid-Premium 28% 38% Rising disposable income Luxury/Bridge-to-Luxury ...
- Created on 27 February 2026
- 13. India records highest five-year growth during 2026 Republic Day sales
- (Apparel)
- ... the sub-Rs 2,500 segment benefited from GST cuts, premium apparel priced above this threshold saw taxes rise to 18 per cent, straining margins in the bridge-to-luxury category. Furthermore, the industry ...
- Created on 28 January 2026
- 14. Kora by Nilesh Mitesh strengthens South India footprint with third flagship store in Tamil Nadu
- (Apparel)
- ... success in Nungambakkam and Coimbatore, signaling a broader intent to dominate the South Indian ‘bridge-to-luxury’ segment during the critical 2026 wedding season. Cultural ergonomics and regional curated ...
- Created on 16 January 2026
- 15. Premiumisation Beyond the Metros: 2026 Strategy and the rise of Bharat’s Tier II and III clusters
- (Apparel)
- ... & Contemporary Accessories 21% Surat, Nashik, Nagpur East Artisanal Premium & Bridge-to-Luxury 19% Guwahati, Bhubaneswar, Ranchi Editor’s Conclusion: ...
- Created on 29 December 2025
- 16. Reliance, Tata, Aditya Birla Group rewriting luxury playbook with India at the center
- (Apparel)
- 06 November 2025, Mumbai India’s luxury market, once an afterthought in global boardrooms, is now commanding front-row attention. From Mumbai to Milan, industry analysts are watching closely as Reliance ...
- Created on 06 November 2025
- 17. Yogi Retail Ventures launches two French luxury fashion brands in India
- (Apparel)
- 20 June, Mumbai 2025 Yogi Retail Ventures has launched two prestigious French luxury fashion giants; Lancaster Paris and Giambattista Valli Paris, into the Indian market. Through this strategic move, ...
- Created on 20 June 2025
- 18. India emerging as the top destination for global luxury fashion brands
- (Apparel)
- ... and niche appeal. Last month, bridge-to-luxury brand Eleventy Milano also opened its first store in India in Delhi's The Lodhi Hotel with its local partner DS Group's DS Luxury. Uzma Irfan, Director, UB ...
- Created on 16 June 2025
- 19. The battle for prime retail space heats up as luxury demand grows in India
- (Apparel)
- ... costs. Pushpa Bector, Senior Executive Director and Business Head at DLF Retail, confirms this trend: "Sales have increased substantially, enabling us to raise rentals at our malls. Brands in the bridge-to-luxury ...
- Created on 20 May 2025
- 20. Leasing activity in India’s luxury retail grows by 90% Y-o-Y in Q1, FY25:CBRE
- (Retail)
- ... is being fueled by the aggressive rollout of luxury and bridge-to-luxury brands in major cities. Fashion Guru Luxury brands leasing reached 180,000 sq ft during the quarter as global and domestic players ...
- Created on 30 April 2025
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