Asics expands store network in Maharashtra

Sportswear brand Asics has expanded its store network in Maharashtra by launching a new brick-and-mortar store in Pune. Located within the city’s Amanora Mall, the store retails clothing, footwear, and accessories for a range of sports.

Featuring large digital screens on its façade and a bright modern style interior, the store is divided into various segments with a wall dedicated to sneakers. A specialist in running wear, the brand sells men’s and women’s apparels in vibrant colors.

Launched with the brand’s new ‘Nagino Collection, the store blends performance with style. Asics has opened a number of stores in the past few months, including one on the second floor of the Lulu Mall in Thiruvananthapuram in March.

Launched by basketball shoe manufacturer Kihachiro Onitsuka, Asics is headquartered in Kobe, Japan. The brand sells its apparels through a mix of franchise stores, multi-brand outlets, its own e-commerce platform and multi-brand platforms