06 January 2023, Mumbai
Celio’s new store in Chennai offers 1246 sq feet of effortless fashion.
This is Celio’s third store in Chennai and it offers casual wear, denim wear and smart work wear and cool wardrobe staples along with Celio’s capsule collections - Garfield, Naruto and Money Heist Korea.
In India the brand focuses on smart casuals, weekend casuals and jeans. This includes denims, tees, bermudas, cargos, linen shirts, polos, chinos, bottom wear. The target is the 25 year old Indian male, conventional style seekers or progressive consumers, socially connected and style conscious.
Founded in 1985, Celiois a French men's ready-to-wear brand. It is present in 60 countries with more than 1100 stores. Celio aims to be among the most preferred international menswear brand in India in the next few years.
Celio has launched a Pokemon range for Indian customers. This features a range of T-shirts, hoodies, jeans, joggers, shirts and sweatshirts with a wide assortment of Pokemon characters like Pikachu and Ash. This collection has been conceptualised to cater to the changing needs of customers who are fashion-forward and wish to wear a stylish, trendy look, and sport their true love for Pokemon. The collection is not only appeasing to look at but also gives characters from the series an in-vogue twist.