Duke’s S/S ’21 collection promotes Atmanirbhar Bharat

Inspired by international fashion culture, Duke’s Spring/Summer 2021 collection endorses the Indian government’s vision of a Atamnirbhar Bharat.

Featuring light floral and leafy print patterns, the collection is made from value-added materials such as cotton linen, pique, single jersey club as well as un-dyed, natural and textured materials. It offers a wide variety of T-shirts, shirts, denims, trousers, tops, jeggings, activewear, sportswear, accessories and footwear collection.

The color palette is cool and airy with soft blush, lime green and pale blue balanced with sartorial burgundy, navy and many more colors.

It includes cotton or poly cotton fabrics in breezy tones.

The tank tops and grapic printed T-shirts cater to the fashion demands of the teens, young and fashionistas.

The collection also boasts of an exciting color combination, design in stripes, prints, embroidery, patch work, short lengths, round necks. Kuntal Raj Jain, Director, Duke Fashions, explains, the range represents the brand’s continued commitment to offer a complete range of products under a single roof. It offers the season’s latest trends. “Each piece from this collection has the special ‘sparkle of quality’ on which its creators insisted,” Jain explains. The collection is based on the brand’s philosophy of making international fashion available at reasonable prices.

Duke has also updated its Militaire collection’21 for men by adding a wide selection of T-Shirts, polos, shorts, lowers, Bermuda’s and accessories. The brand is a winner of the President Award and three national awards including Excellent Quality Readymade Garments, Outstanding Entrepreneurship and Quality Garments.

It was also crowned Indian Power Brand at the US. Incepted in Ludhiana in 1966, the brand connects with customers through its online operations, big chain stores and over 4,000 MBOs and 400 EBOs nationwide.