Good Earth launches Titli, silk for everyday

14 August 2023, Mumbai

Good Earth, the renowned brand known for its fashion, homeware, and lifestyle products, has introduced an exclusive in-house women's clothing line named Titli.

Features a ‘Vibrant Palette of Jewel’

This premium label reimagines silk as a versatile and timeless fabric suitable for everyday wear. Titli's inaugural collection showcases an array of jewel-toned silk separates, including tunics, matching sets, and fusion-style ensembles, all boasting a vibrant and rich color palette.

The contemporary designs employ clever use of dual colors, often incorporating checked patterns to introduce a captivating blend of hues.

Tone Silk

The silk textiles are artfully crinkled, adding a subtle yet distinctive texture to the striking color combinations. With the launch of Titli, Good Earth seeks to redefine silk from being exclusively reserved for special occasions to becoming a staple for daily dressing.

An array; The debut range encompasses a variety of ethnic essentials like kurtas and kaftans, alongside jackets, skirts, kimonos, and trousers.

The collection further showcases its diversity through an assortment of printed scarves. Titli's collection is now accessible both online and in Good Earth's brick-and-mortar stores, inviting fashion enthusiasts to explore and embrace the allure of silk for all occasions.

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