'Libas' to strength offline retail presence with new stores across India

02 September 2021, Mumbai:

Online ethnic wear brand Libas plans to further strengthen its offline retail presence by opening up new stores across the country in the coming months.

As per Fashion Network, the brand has opened two new stores in the national capital New Delhi. The new stores are located at Rajouri Garden main market and V3S Mall of Nirman Vihar spread across 2400 sq ft and 500 sq ft store respectively.

Sidhant Keshwani, Managing Director, believes, the store will make the brand more accessible to a wider customer segment thus providing it with the opportunity to deliver its beautiful collections that embody Libas’ philosophy

As part of its marketing strategy, the brand has also unveiled its rebranded logo and identity. Libas has a strong presence in the women’s ethnic wear market in north India and sells through its website with delivery across India.

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