09 July 2022, Mumbai:
Reliance Retail has entered into a long-term partnership to launch the American fashion brand Gap to India.
The deal makes Reliance Retail, the official retail for Gap across all channels in India. Reliance Retail will introduce the brand’s latest offerings in India through a mix of exclusive brand stores, multi-brand store expressions and digital commerce platforms.
The partnership will help Gap leverage its position as a leading casual lifestyle brand, explore Reliance Retail’s competencies in omnichannel retail, expand local manufacturing and drive sourcing.
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Founded in San Franciso in 1969, Gap continues to build on its heritage grounded in denim and connect with customers online and in company-operated and franchise retail locations globally," stated the press release.
Akhilesh Prasad, CEO, Fashion & Lifestyle, Reliance Retail says, the two brands will complement each other in their vision to bring industry leading fashion products and retail experiences to their consumers.
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