20 June 2022, Mumbai:
Denim giant Levi’s opened its largest store in Oberoi mall, Mumbai. The new store is the largest store opened in a mall space across India. The format of this NextGen store allows customers to customize their apparel demands. It houses all the premium collections of the brand across 3,798 sq. ft. besides offering customers its signature Tailor shop experience.
Sameep Pathak, CEO, Oberoi Mall believes, the new store will boost the casual offerings at the mall besides offering a holistic shopping experience to customers.
Levi’s started India operations with a wholly-owned subsidiary Levi’s Strauss India in 1994, and has grown since then. The brand aims to strengthen its physical footprint in the country and abroad by launching better stores and enhancing consumer experiences.