Spykar launches Eid campaign with content creator Faizal

Denim brand Spykar is launching an Eid campaign in collaboration with popular Indian digital content creator, Faisal Shaikh, also known as Faizu.

Titled ‘Eidi that always stays with you,’ the campaign aims to promote Spykar's denim collections as ideal gifts for the upcoming Eid festival.

In the campaign, Shaikh highlights his choice of Spykar for his Eid gifting, emphasizing the concept of meaningful gifts that endure beyond a fleeting moment. He shares his perspective on

‘Eidi that stays with you,’ connecting it to experiences, milestones, and everyday life.

Sanjay Vakharia, CEO, Spykar, states, the campaign intends to inspire people to select gifts with lasting significance. He compares the enduring nature of strong relationships to the lasting quality of denim, noting that good denim, like good relationships, evolves over time and becomes an integral part of one's identity.

Established in 1992, Spykar currently boasts over 2,250 retail touchpoints, including more than 300 exclusive brand outlets.