The Souled Store to expand with over 50 stores in 3 years
07 April 2022, Mumbai:
One of India’s favorite casual wear brands, The Souled Store plans to expand retail by opening over 50 stores in the next three years.
The brand opened its biggest-ever store in Bengaluru spread across 5,000 sq ft.
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It offers casual wear collections from the brand’s merchandize partners including Marvel, Disney, Warner Bros., IPL, Viacom18, etc.
It also launches new collections of The Souled Store Originals and Supima t-shirts. Spanning two floors, the outlet offers multiple experiences.
It enables like-minded people to interact with each other and share their love of comics, superheroes, and clothes.
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The space will also host open mics and special events on a timely basis.
Harsh Lal, Co-Founder says, the store aspires to recreate the same level of excitement and loyalty amongst consumers in Bengaluru as it witnessed in other cities.
The launch complements the brand’s portfolio and consolidates its position in the apparel domain.” This is The Souled Store’s sixth brick-and-mortar outlet in India.
The brand operates four The Souled Store outlets in Mumbai and one in Pune. It has a customer base of over 3 million and 150+ licenses.
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