Myntra expands brand portfolio


06 January 2024, Mumbai

E-commerce platform Myntra has expanded its brand portfolio by adding over 50 international brands in 2023.

The platform recently introduced fashion lifestyle and beauty brands including Next, Oasis, Anne Klein, FCUK, BoohooMan, Parfois, Herschel Supply Co, Saucony, Gymshark, Champion, Iconic, Adidas by Stella McCartney collection and Barry M.

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Apart from these, Myntra also houses brands like Victoria’s Secret, NYX Professional, Peripera, Kanine, and Misspap.

The platform currently hosts over 400 international brands, including Mango, H&M, Levi’s, The Collective, Ralph Lauren, Calvin Klien, Aeropostale, Adidas, DKNY, Diesel, Birkenstock, and Forever New.

Overall, the Bengaluru-based e-commerce platform houses over 6000 fashion and lifestyle brands such as H&M, Levis, Tommy Hilfiger, Louis Philippe, Jack & Jones, MANGO, Forever 21, Marks & Spencer, Nike, Puma, Crocs, MAC, and Fossil in its arsenal of over 6000 brands. It has services across 19,000 pin codes in India.

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