Retail Hits: 3431

Sanya Malhotra new brand ambassador for Shoppers Stop’s private labels

Retail Hits: 3431
Sanya Malhotra new brand ambassador for Shoppers Stop’s private labels
Retail Hits: 3431

10 May 2022, Mumbai:

Leading premier fashion and beauty retailer, Shoppers Stop has chosen actress Sanya Malhotra as the new brand ambassador for a few private brands.

The move will help Shoppers Stop focus more on private brands as an important strategic pillar.

 

ALSO READ Shoppers Stop to open new department stores

The strategy resonates with the retail chain’s vision to improve engagement with women shoppers and simultaneously build its private-label portfolio.

Venu Nair, Customer Care Associate, Managing Director, and CEO, Shoppers Stop opines, that having Malhotra for the retailers’ private brands will help it improve resonance with consumers.

RELEVANT NEWS Shoppers Stop posts net profit in Q3 FY22

Her playful and cheerful personality coupled with her style quotient will help Shoppers Stop connect better across various geographies via its private labels.

Join our community on Linkedin 

 

Author’s Posts