Nykaa Fashion introduces 'IYKYK' an accessory label of bags & footwear to customer delight
06 February 2022, Mumbai:
Nykaa an E-commerce platform has chosen to add to its kart IYKYK– a very cool new accessory label – this is the latest addition to Nykaa Fashion’s ever-deepening portfolio of famed consumer brands such as Pipa Bella, Nykd by Nykaa, Gajra Gang, and RSVP to name a few to spoil its discernible customers.
*IYKYK speaks of its own unique monogram, meticulously designed to combine the letters of I.Y.K.Y.K in a circle, aesthetically designed to look both sophisticated and attractive at the same time.
"IYKYK is fundamentally designed to position as in premium accessories that are focused at maintaining ultra quality, and made easy access for the brand-fashion-conscious, predominately pitched and pivoted towards digitally native/ Genz consumer of the day.
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*Figures mentioned in the above article have been sourced from India Infoline article.