In a bold stride redefining festive fashion, Apparel Group's homegrown brand, R&B has launched its exclusive 'Festive Collection' across 109 stores in the GCC region. This launch signifies a pivotal moment in the fashion landscape, seamlessly blending traditional grace, modesty, and contemporary flair to cater to women, men, and children alike.

Epitomising the spirit of Ramadan, the R&B Festive Collection embodies its values through meticulously crafted fashion pieces catering to the entire family. The collection's refined, modest designs, graceful flowing silhouettes and intricate detailing exude the beauty of the season. Men's fashion takes a stride forward with textured shirts seamlessly merging comfort and style, ensuring an impeccable look for every festive occasion. Simultaneously, the children's line showcases adorable designs brimming with personality, capturing both charm and style.

This collection serves as a testament to R&B's innovation in fashion, offering a diverse array of styles ensuring customers are impeccably dressed for every festive moment. From dazzling accessories to trendy footwear, the Festive Collection provides the perfect finishing touches to any ensemble, reaffirming R&B's commitment to delivering comprehensive fashion solutions.

Neeraj Teckchandani, CEO, says, the collection represents a stride forward in the brand’s journey to surpass customers’ expectations, ensuring each of them discovers something resonating with their personal style and the festive spirit.
The Festive Collection is currently available in stores and online at www.randbfashion.com.

17 October 2023, Mumbai

CMAI Achievers Club features winning strategies of D2C brands for 300% growth.
Indian D2C brands succeed by being customer-oriented, expert, and strategic. They optimize their supply chains, e-commerce, and customer experience.
They also manage product quality and returns well. To compete with big brands, they focus on quality and market segmentation. Social media is key for engaging customers and telling stories. But D2C is not the only way to win.

Other options like retail or partnerships can also work
Discounts can help, but creating valuable content and having a long-term vision are more important. Brands need to understand how discounts work in marketplaces. Hero products are vital for marketplaces, while D2C websites can mix them with new arrivals.
Entrepreneurs can use easy platforms to build their online presence. A brand is more than a name; it is a story and an experience.
Marketing and branding are linked, but marketing covers pricing, distribution, and advertising, while branding creates a unique identity and loyalty. A brand name matters because of the effort behind it.

Latest Textile Events

Renowned global apparel retailer under Fast Retailing Co, Uniqlo has unveiled its much-anticipated spring/summer 2024 campaign tailored specifically for the Indian market. Dubbed 'Summers are for Linen', the campaign features the popular actor Katrina Kaif.

In this campaign, Kaif will endorse Uniqlo's linen collection, showcasing an array of breathable and lightweight garments including shirts, cotton tapered pants, jumpsuits, and more.

Kaif states, in scorching summers, it's essential to opt for fabrics that are both breathable and lightweight. Uniqlo's linen collection ensures comfort and coolness throughout the day. The collection is also versatile and offers timeless style suitable for any occasion – whether it's work or leisure."

Nidhi Rastogi, Marketing Director, Uniqlo India, adds, complemented by Katrina's timeless charm and elegance, the versatility of the linen collection is expected to strike a chord with the company’s diverse customer base.

The campaign rollout will encompass various media channels, spanning print, digital, outdoor advertising, and in-store promotional materials, ensuring widespread visibility and engagement among consumers.

10 October 2023, Mumbai

The ET Soonicorns Summit 2023 is a platform to track the dynamic growth of the startup-tech sector and to nurture a strong entrepreneurial culture that will inspire the creation of future-oriented businesses in India. The summit will feature prominent leaders from India's startup ecosystem who will share their insights on various topics, such as:

How to boost India's tech capabilities to achieve the India@100 vision

How to assess financial readiness and key trends for startup IPOs

How to leverage AI and digital currency in India's fintech sector

How to support the rise of cleantech and electric vehicle startups

The summit is expected to attract a diverse audience of entrepreneurs, investors, policymakers, and other stakeholders who are passionate about the growth of India's startup-tech sector. It will provide a platform for networking, learning, and sharing ideas.

Key themes:

Boosting India's tech capabilities

Startup IPOs

Fintech and digital currency

Cleantech and electric vehicles

Target audience: Entrepreneurs, investors, policymakers, and other stakeholders who are passionate about the growth of India's startup-tech sector.

Latest Textile Events

21 October 2023, Mumbai

Good Glamm Group's Brand Aims to Empower Individuals to Embrace Their Natural Beauty While Making Conscious Choices for the Planet
Organic Harvest, a division of the Good Glamm Group, has launched a new makeup range made of certified organic ingredients. The brand has also launched a digital video campaign featuring the famous actor Nimrat Kaur to promote this new line.

Highlights

Its aim at Organic Harvest is to help people celebrate their natural beauty while also making mindful choices for the planet’s well-being.
The new makeup range includes a variety of products, including matte lipsticks, matte liquid lipsticks, BB cream, matte compact, kohl, and liquid eyeliner. All of the products are made with certified organic ingredients, which are grown without the use of harmful pesticides and herbicides.
The brand is hoping that its new makeup range will appeal to consumers who are looking for clean and sustainable beauty products. The brand is also targeting consumers who are looking for products that will enhance their natural beauty.

Latest Textile Events

02 October 2023, Mumbai

Singapore-based direct-to-customer (D2C) fashion and lifestyle brand, Styched, has successfully acquired Zymrat, a trailblazing performance-wear brand.

This strategic move marks Styched’s second acquisition, following the notable success of its previous venture, Flatheads, which gained recognition on Shark Tank India Season 2.

Nuanced process

The acquisition was finalized through a combination of cash and equity swap arrangements, complemented by the talent acquisition of the skilled Zymrat team. While the precise financial terms remain confidential, this milestone underscores a significant achievement for both companies.

At the time of the acquisition, Zymrat boasted an impressive Annual Recurring Revenue (ARR) of USD 1 million, reflecting its robust market presence and promising growth potential. This acquisition is a testament to Styched’s commitment to expanding its product portfolio and strengthening its position as a leading D2C fashion brand.

Benefits for Styched and Zymrat

This acquisition is mutually beneficial for both Styched and Zymrat. Styched will gain access to Zymrat’s expertise in the performance-wear segment, enabling it to expand its product offerings and cater to a wider range of customers.

Additionally; Styched’s strong distribution network will help Zymrat reach a larger audience and accelerate its growth.

Zymrat, on the other hand, will benefit from Styched’s financial resources and operational expertise. This will enable Zymrat to invest in product development, marketing, and customer service, further enhancing its competitive edge in the market.

Latest Textile Events