10 May 2022, Mumbai:
Multi-brand fashion retailer Nykaa Fashion has launched the UK-based womenswear brand Little Mistress on its platform.
It is a specialist in party wear, fast fashion brand Little Mistress has launched a collection of bridesmaid dresses on Nykaa Fashion in time for the summer wedding season.
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The brand has launched these dresses in a variety of color schemes. They have been designed to match the bride’s wedding color scheme and the other bridesmaids.
The elegant yet paired-down dresses have been designed with monochrome designs and minimalist details.
They aim to enable the bridesmaids to express their personalities while remaining on the theme.
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The first fast-fashion brand to be launched by the namesake group, Little Mistress was awarded the Drapers award for Young Fashion Brand of the Year in both 2012 and 2013 as well as the Independent Young Fashion Brand of the Year in 2013.
The Little Mistress Group launched its second brand Paper Dolls in 2014 followed by its third brand named Girls on Film.
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CREDITS: As per a Fashion Network report.
