Designer duo Vishesh and Viraj Khanna launches new luxury ready-to-wear brand

Scions of the esteemed designer Anamika Khanna, Vishesh Khanna and his brother Viraj Khanna have launched a new luxury ready-to-wear brand called AK-OK.

Departing from conventional bridal wear, AK-OK embodies a tale of resilience, optimism, and a fresh perspective on luxury attire. The genesis of the brand intertwines with a narrative of struggle and the potency of positive affirmation.

AK-OK innovates luxury fashion by blending modern designs with intricate craftsmanship, appealing to a younger demographic while respecting India's fashion heritage. With a philosophy of optimism and acceptance, the brand aims to resonate globally, offering pieces imbued with positivity.

AK-OK’s commitment to quality, coupled with its unique backstory and philosophy, positions it favorably among consumers seeking authenticity and meaning. In a world often clouded by uncertainty, the brand shines as a beacon of creativity, innovation, and a positive outlook, heralding a new era in luxury fashion.