Brand Studio Lifestyle forays into Middle East e-commerce market

House of fashion brands, ‘Brand Studio Lifestyle’ has forayed into the Middle East e-commerce market by launching its apparel portfolio in the region.

The Bengaluru-based company has partnered with a number of e-commerce platforms in the region to reach new shoppers and boost its revenue. 

The business has partnered with UAE-based e-commerce platforms like Styli, Noon, Namshi, and Centerpoint to retail these labels online across the UAE, Saudi Arabia, Bahrain, Kuwait, Qatar, and Oman.

Shyam Prasadm CEO, Brand Studio Lifestyle, says, the expansion is in line with the company’s vision to deliver on-trend fashion through a robust supply chain ecosystem. Brand Studio Lifestyle owns clothing labels including Tokyo Talkies, Vishudh, Highlander, Ketch, and Locomotive. 

Nirmal Jain, CEO, Styli, Landmark Group, adds, this partnership with Brand Studio Lifestyle will help the group introduce Gen Z centric portfolio of brands to consumers in the Middle East.