Nine West by Bata launches 100-footwear styles collection on Myntra
Global footwear and accessories brand Nine West by Bata has launched a collection of over 100 new footwear styles for the festive season on Flipkart’s fashion arm Myntra.
Crafted as a part of a versatile wardrobe for the modern women, this collection blends elegance with practicality for the fast-paced urban lifestyle, says Sharad Takhur, Vice President and Head-E-commerce, Bata India. Featuring footwear styles including stilettos, pumps, sling-backs, mules, sandals, flats, and slides with both casual and formal options available, it empowers women to navigate their day with both confidence and style. The collection also elevates the customers’ shopping experience, making fashion accessible for every occasion.”
The collaboration between Nine West by Bata and Myntra strengthens the brand’s omni-channel strategy in India. Available exclusively on Myntra, the new collection aims to use the platform’s pan-India reach to expand its customer base. A retailer of Nine West footwear in India, Bata India has a network of over 1,900 company owned and franchise stores and sells close to 50 million pairs of shoes annually.
