At FDCI + LFW, Monica & Karishma Jade honours exquisite femininity
9th October 2021, Mumbai:
At the second edition of the Fashion Design Council of India x Lakme Fashion Week, Monica & Karishma's newest collection was unveiled with a fashion video.
The picture honoured the divine feminine as well as all of nature's hues. A group of ladies dancing around a tree in elaborately embroidered lehengas and sets opened the brand's fashion film for the collection 'Bani Thani.'
As they expressed gratitude to Mother Nature, the models resembled flowers blowing in the breeze.
The models' motions accentuated the length of their skirts and the shimmers of the decorations as they proceeded to circle the tree. Alisha Lazarus, a performer and dancer, led the models and decorated them with brilliant coloured powders, with shots of the group standing on a mountain with burning torches contrasted.
The motto for the collection is "be your own sort of beautiful," which is meant to inspire individuals to embrace their individuality.
This message was echoed in the collection's design, as some models wore traditional lehenga sets while others teamed their long skirts with fusion-style strappy tops. The collection featured items ideal for a wedding or being mixed and matched for everyday wear, with a vibrant colour palette and paisley designs.
From October 5 to 10, the second edition of FDCI x LFW will take place in a combination of online and physical activities. The event, which is sponsored by Nexa and Rise Worldwide among others, also includes design challenges, NFTs, and a three-month-long Virtual Showroom for purchasers.