Fashion and lifestyle platform, Ajio showcased its new ASOS Transition range at the Lakme Fashion Week (LFW) X FDCI 2025.
Offering a vibrant mix of shirts, trousers, co-ord sets, etc, the range was endorsed by Bollywood actors Tara Sutaria and Veer Pahariya at the event. The collection is a testament to Ajio’s commitment to introduce global fashion in India, says Vineeth Nair, CEO, Ajio. The e-tailer is committed to offer trend-forward and accessible fashion to consumers in the country, he adds.
Michelle Wilson, Managing Director-Wholesale, ASOS adds, the brand’s partnership with Ajionhelps it widen its customer-base across the globe. The brand has received a phenomenal response to its LFW X FDCI 2025 showcase, encouraging it to continue introducing fresh, global trends in India.
The ASOS Transition range will be exclusively available in India on the Ajio app and e-commerce platform.
