Craftsmanship takes center stage in Anita Dongre's summer line

Craftsmanship takes center stage in Anita Dongre's summer line

 17 April 2023, Mumbai 

Fashion designer Anita Dongre has launched her new summer collection, featuring timeless silhouettes combined with intricate craftsmanship on weightless fabrics, making it the perfect choice for the modern global woman.

The designer intentionally uses light and airy summer fabrics, including georgette, chiffon, tulle, chanderi mul, silk organza, cotton linen, and cupro organza in soothing neutrals and pastels with the occasional pop of lime.

The line features fully embroidered gowns that take over 1800 hours to make and other craft details such as beadwork, aari threadwork, sequins, and cord embroidery. The collection includes dresses, kaftans, gowns, skirt sets, pant sets, and jacket sets.

Anita Dongre's summer collection champions the art of craftsmanship and celebrates the modern woman who is always on the go. The entire collection was shot in Dubai.

The Spring Summer collection was designed with the idea of weightless, yet timelessly elegant contemporary fashion.

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