18 January 2023, Mumbai
Iconic Fashion plans on opening 50 stores by the end of the next financial year across Tier I and Tier II cities.
The brand is targeting India’s northern and western states which will be followed by the southern and eastern parts of the country. Punjab in particular has been one of the highest contributors in its revenue stream. Recently the brand had launched a 22,000 sqft store in Surat, selling a range of premium brands. Prior to that, it had launched a 6000 sqft outlet in Punjab that was designed based on the demographics of the city and houses many premium brands. Right now it has stores in cities like Delhi, Gurgaon, Noida, Bangalore, Hyderabad, Ahmedabad, Bhubaneshwar, Jaipur, Udaipur and many more.
The journey of Iconic began in 2013 with an ambitious goal to make fashion accessible. Backed by grassroots understanding of the retail industry in India, Iconic brings some of the choicest brands under a single roof that cater to the needs of the affluent consumer whilst maintaining the value and pride of the international brands that are on board. Iconic has a growing portfolio of domestic and international brands through dedicated retail outlets at premium locations across India.
