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1. Damensch revolutionizes men’s fashion in India with first shapewear collection ...
(Apparel)
05 August 2025, Mumbai  Revolutionizing men’s fashion in India, essentials brand Damensch has introduced the country's first premium shapewear line titled, Form. This new collection is a direct respons ...
Created on 05 August 2025
2. DaMENSCH shatters size barriers with men's innerwear revolution ...
(Apparel)
Taking a step towards inclusivity, essential menswear brand, DaMENSCH has launched the its exclusive men’s innerwear range, DaMENSCH Plus. With sizes extending up to 3XL, DaMENSCH Plus embraces diversity ...
Created on 27 January 2024
3. DaMensch to expand rapidly with 100 new stores by 2024 ...
(Brands-To-Retail)
12 October 2023, Mumbai DaMensch, the essential menswear brand, is set to make a significant retail expansion, aiming to open 100 new stores by the close of 2024. This ambitious move follows the recent ...
Created on 12 October 2023
4. Damensch launches relaxed formals ...
(Apparel)
 28 December 2022, Mumbai Damensch has launched relaxed formals under the name Popcorn. The collection made with sustainably sourced cotton includes trousers, round neck full sleeve T-shirts, and henley ...
Created on 28 December 2022
5. DaMensch revenues up Multifold, store expansion ahead ...
(Start-Up)
31 October 2022, Mumbai: DaMensch’s revenue has hiked up by three times on a year-on-year basis. The men’s wear brand started with innerwear and has now expanded its portfolio to include sweatshirts, ...
Created on 31 October 2022
6. DaMensch opens store in Bangalore ...
(Start-Up)
13 October 2022, Mumbai: DaMensch has opened a store in Bangalore. This is DaMensch’s first-ever brick-and-mortar store. The 1,200-square-foot store will be the first of many as the direct-to-customer ...
Created on 13 October 2022
7. DaMensch gets new chief retail executive  ...
(Brands-To-Retail)
14 July 2022, Mumbai: Ashmeer M Sayyed is the new chief retail officer of DaMensch. He will help boost the next stage of the company's growth, spearhead offline sales and drive strategic partnership efforts ...
Created on 14 July 2022
8. DaMENSCH, D2C brand: Enters into physical retail ...
(Start-Up)
11 July 2022, Mumbai: DaMENSCH, a premium men's fashion brand The brand’s marketing strategy is to inspire and acknowledge men who live the DaMENSCH philosophy of striving for excellence and innovation ...
Created on 11 July 2022
9. DaMENSCH eyes itself as a lifestyle brand ...
(Brands-To-Retail)
04 April 2022, Mumbai: Men's innerwear brand DaMENSCH aims to emerge as a lifestyle brand and become an integral part of every global Indian’s wardrobe. The brand aims to drive culture by being th ...
Created on 04 April 2022
10. DaMENSCH Apparel raises funds in the US ...
(Apparel)
02 March 2022, Mumbai: Damensch Apparel, the parent company of the luxury men's innerwear brand DaMENSCH, has secured $16.4 million (Rs. 122.5 crores) in a Series B investment round headed by A91 Partners ...
Created on 02 March 2022
11. Damensch anticipates a tenfold increase in revenue by 2025 ...
(Brands-To-Retail)
02 October 2021, Mumbai: Damensch, a menswear company, intends to grow tenfold by 2025, relying on its tech-enabled omnichannel approach to achieve this goal. The company is also marking its third anniversary. ...
Created on 02 October 2021
12. Who’s dressing the Indian man? D2C labels challenge legacy fashion brands
(Apparel)
...  names like Rare Rabbit, Snitch, Damensch, and others that are successfully breaking through the clutter with targeted offerings, sharp branding, and a clear understanding of their audience. What’s drivin ...
Created on 22 July 2025
13. XYXX secures Rs 30 crore to drive expansion and growth
(Retail)
... reduction in net loss to Rs 35.4 crore in FY24, with revenue growing 24 per cent to Rs 128 crore. XYXX competes with brands like Snitch and DaMENSCH.  ...
Created on 12 March 2025
14. D2C brands spice up India's fashion & apparel sector
(Apparel)
...  performance/funding Investors Libas Ethnic Wear Rs 500 cr revenue in FY24, Raised Rs 150 cr from ICICI Ventures ICICI Ventures DaMENSCH Men's Clothi ...
Created on 10 February 2025
15. Snitch to expand omnichannel operations with 10 new stores in January 2025
(Apparel)
... Mittal (Shaadi.com), Peyush Bansal (Lenskart), and Vineeta Singh (SUGAR). Snitch’s growing competition includes brands like XYXX, DaMENSCH, Chromozome, BlissClub, Freecultr, and Bombay Shirt Company. ...
Created on 04 January 2025
16. Indian Menswear Market in 2024: A Wrap-Up Report
(Apparel)
... retailers also gained market share. For example, innerwear and loungewear brand, DaMENSCH, exemplifies a success story in the menswear market. Their focus on premium quality, comfort, and innovative designs ...
Created on 31 December 2024
17. Rare Rabbit secures first tranche of Rs 500 crore investment
(Apparel)
... of Rs600 crorein FY24, though it has yet to file official results. Competing with new-age D2C fashion brands like Bombay Shirt Company, Snitch, Damensch, and The Souled Store, Rare Rabbit continues to ...
Created on 29 June 2024
18. Myntra’s 20th EORS to attract over 20 million visitors
(Retail)
... premium segments including Rare Rabbit, Uptownie, Damensch, Urban Monkey, Snitch, and Powerlook. Backed by Tiger Global and Chiratae Ventures, Myntra will engage celebrities such as Shah Rukh Khan, Karan ...
Created on 30 May 2024
19. Malls open their doors to D2C brands as they experiment with short-term contracts, temp stores
(Apparel)
... e sales to contribute around 25 per cent to the brand's overall business in coming years. Zouk currently has three stores and plans to expand to 20 outlets. Similarly, Damensch, a menswear brand, is eye ...
Created on 07 May 2024
20. India's men's underwear market is grappling with a downturn
(Article)
... so facing stiff competition from digital-first brands like XYXX, Damensch Almo, Bummer, and Freecultr, which entice consumers with attractive pricing. Five key insights : MUI down: The Men's Under ...
Created on 25 November 2023