For an occasionwear collection, Biba collaborated with Rohit Bal

1st Sep 2021, Mumbai:

Biba, a women's ethnic wear and lifestyle brand, has partnered on a line of occasion wear with renowned traditional wear designer Rohit Bal, which will be available on Biba's e-commerce store.

The Biba x Rohit Bal ‘Ghewar Collection' for autumn/ winter 2021 will debut on September 1, bringing Rohit Bal's exquisite traditional attire to a wider audience.

Only teasers, including a red and gold blouse and shawl set and a black and gold high-neck dress, have been shared on Biba's Facebook page so far. The debut of the collection ahead of the holiday season promises a wide selection of possibilities for upcoming events. “We can't contain our enthusiasm as we get closer to the launch of Ghewar Collection - A Biba and Rohit Bal collaboration,” Biba wrote on its Facebook page, providing a sneak peek of the upcoming collection.

From his namesake brand's e-commerce site, Rohit Bal sells couture, menswear, womenswear, denim, and a more affordable line of event dress called "Balance by Rohit Bal." Bal, who hails from Srinagar in Jammu and Kashmir, founded his first fashion label in 1990 and is noted for his flamboyant, extravagant aesthetic. Rolls Royce, Reid & Taylor, Omega, Tag Heuer, Mitsubishi for Outlander, Ege Carpets of Denmark, Oriflame, and Aditya Birla Group Linen Club are among the brands with which the designer has previously cooperated. Biba sells womenswear, children's clothes, accessories, and lifestyle items through its dedicated e-commerce store and brick-and-mortar locations in India and abroad. Anju Modi, an Indian couturier, has collaborated with the company on a range.

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