26 December 2024, Mumbai

Strengthening its presence in the country, New Balance has launched its premium Made in USA and Made in UK collections in India.

Currently available at the brand’s stores in Mumbai, and Bengaluru, these collections showcase the brand’s artistic skills and its cultural heritage.

Reflecting the brand’s independent spirit, the Made in USA collection combines advanced technology with timeless design. Manufactured in five US factories and one factory in the UK, the collection emphasises on the importance of good quality materials, and meticulous craftsmanship to ensure each of the brand’s shoes meets high standards of durability and style.

With a legacy spanning over 75 years, the Made in USA collection reflects the expertise of American footwear designers. Teddy Santis, Founder, Aime Leon, a lifestyle brand launches these seasonal collection as the brand’s Creative Director. The brand’s shoes are available in five colors—Grey, Navy with White, Black with White, Sulphur, and Grey Black.

A testament to New Balance’s innovation and craftsmanship since 1982, the Made in UK collection features a modernised profile with materials like pigskin suede and mesh, it incorporates FuelCell cushioning for added comfort. This range offers the 991 footwear model in six colors, such as Black with Smoked Pearl and Silver, Dove with Alloy and Silver, and Coco Mocca with Off White.

The launch of these collections in India, helps New Balance is strengthen its retail presence in the country, besides providing consumers with an access to high-quality, heritage-inspired footwear.

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24 December 2024, Mumbai

Foraying into the Indian market, Japanese home decor, furniture, and accessories brand Nitori opened its first brick-and-mortar store across 32,000 sq ft at the R City Mall in Ghatkopar, Mumbai. The brand plans to open 3,000 stores across the world by 2032.

The store allows the brand to promote its mission to enrich people’s homes across the world, says Masanori Takeda India, Executive Vice President, Nitori Holdings Co. It offers Indian consumers premium-quality products and a haven for all their home furnishing needs.

Nitori joins international brands including H&M, Aldo, Birkenstock and Mango in R City Mall. Spanning 1.2 million sq ft, the store has reportedly approximately one million monthly visitors.

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26 December 2024, Mumbai

A fashion brand under the esteemed Varija Lifestyles, Office You (OY) is expanding its operations into Southeast Asia market, covering Singapore, Malaysia, the Philippines, Thailand, and Indonesia. The brand has partnered with SBM Bharti Services for this expansion.

Women in Southeast Asia continue to shop for outdated and uninspiring workwear, says Varija Bajaj, Founder, OY. Through its new offerings, the brand aims to enable these women to command respect by choosing clothes that blend style with comfort. With over 20 years of industry experience, the brand is an expert in incorporating skin tone balance and figure correction techniques in its garments, and aims to introduce this technique in Southeast Asia, she adds.

Including luxurious reimaginations of classics like the pencil skirt and an innovative corporate or formal saree, the collection merges contemporary aesthetics with traditional grace. Its OY’s make women feel empowered and stylish, whether they're leading meetings, presenting in boardrooms, or closing deals.

As demand for high-quality and versatile workwear continues to grow exponentially, this expansion marks a significant step in the brand's mission to provide women with stylish, functional, and impressive clothing options that also align with their ambitions and success.

Akhil Kumar Shrivastava, the brand’s Chairman, opines, demand for high-quality and versatile workwear is growing exponentially across the region.

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26 December 2024, Mumbai

Men’s fashion brand, Powerlook expects revenues in the current fiscal to rise by 50 per cent to Rs 150 crore from Rs 100 crore in the previous fiscal.

The brand also plans to expand its retail footprint to 15 stores by March next year. It recently opened five new stores spanning 30,000 sq ft in three states including Maharashtra (Mumbai), Gujarat, (Vadodara and Surat) and Karnataka (Bengaluru), notes Raghav Pawar, Co-Founder.

With the opening of these five new stores, the brand’s total store count increased to 13, adds Pawar. Its sales also grew by 25 per cent with the opening of each of these store, demonstrating the brand’s well-executed and result-driven expansion strategy.

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24 December 2024, Mumbai

Four and half years after the Indian government banned it, Reliance Retail plans to launch Chinese fast fashion label Shein in the country starting with its fashion and lifestyle platform Ajio.

The Indian government had banned the Shein app in June 2020 following escalation of India-China border conflict. Shein was among the over 50 Chinese apps banned then by the ministry of electronics and information technology (MeitY).

A global fashion major, Singapore-based Shein will compete directly with Tata Group's value fashion chain Zudio and Flipkart-owned Myntra in India in the fast fashion, affordable space. Reliance Retail Ventures had signed a partnership with Shein last year to sell its fast fashion range in India on its platforms.

Piyush Goyal, Minister of Commerce and Industry, says, Reliance Retail will host an indigenous retail platform on infrastructure in India with Shein having no access to, or rights over, such data.

According to an October report by Reuters citing data by The Information, Shein's revenue growth slowed to 23 per cent in H1, FY24 from 40 per cent in the previous year, ahead of a stock market listing in London.

As per a report by consulting firm Redseer Strategy Consultants, the Indian fast fashion market is expected to cross $50 billion in sales by FY31. Indian fast fashion would make up for 25-30 per cent of overall fashion retail by FY31 in the Indian market.

However, the market is flooded with hundreds of unorganised players competing for market share. Reliance Retail Ventures has signed a technology agreement with Roadget Business Pte to develop an indigenous ecommerce retail platform, Goyal adds. The platform intends to create a network of local manufacturers and suppliers to manufacture and sell products under the brand name Shein, he further states.

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26 December 2024, Mumbai

Multi-brand fashion and lifestyle chain from the Landmark Group, Lifestyle has launched a new outlet in Phoenix Palladium Mall, Mumbai.

Designed to offer an expansive range of apparel, accessories, and beauty products, the store is segmented to feature both Indian and international brands, catering to men, women, and children. It boasts a diverse selection of apparel, including western and trend-driven styles, as well as ethnic wear. Some of the prominent brands featured in the store include Vero Moda, Levi's, Ginger, Melange, and Forever New.

The store also offers an extensive collection of women’s handbags from brands such as Guess, Code, Allen Solly, and Van Heusen. A standout feature of the new outlet is its dedicated watches section. Timepieces from brands such as Titan, Timex, Boss, Fossil, Tommy Hilfiger, Coach, and Armani Exchange are displayed in elegant glass cabinets. The store also boasts of digital screens showcasing brand campaigns and product details.

A one-stop destination for trend-conscious shoppers in Mumbai, the store offers a curated mix of fashion, beauty, and lifestyle essentials.

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24 December 2024, Mumbai

A leading apparel manufacturer and retailer, Cantabil Retail India has roped in V360 Group as its official public relations partner. The agency will manage the brand’s PR activities and focus on enhancing its media presence and nationwide visibility.

Cantabil Retail India entrusted its communications mandate to V360 Group following a comprehensive evaluation process. The brand recognises the agency’s extensive experience and expertise in PR and strategic communications. Known for its impactful brand messaging and innovative campaigns, the agency is reputed as a leader in the industry.

V360 Group’s deep understanding of the Indian retail landscape and its evolving media environment will help Cantabil’s build brand equity and support its growth.

Ria Mukherjee, Senior Vice President, V360 Group, says, the agency will help design and implement innovative communication strategies to enhance Cantabil’s media presence. Its partnership with the brand highlights its expertise in the fashion and lifestyle domain, and it will continue to support Cantabil in its journey of growth and success.

Deepak Bansal, Director, Cantabil Retail India adds, a leader in the communications industry, V360 Group is known for its 360-degree PR approach and impressive media network. Cantabil’s partnership will help the agency will help the brand strengthen it’s presence across the country and foster deeper connections with customers. It will also enable Cantabil to achieve new milestones.

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26 December 2024, Mumbai

The flagship fashion and lifestyle brand of Trent Ltd, Westside has expanded its retail presence by opening its newest store in Chennai.

Embodying the brand’s commitment to offer stylish and high-quality products that celebrate its individuality and sophistication, the new store is designed with elegance and thoughtfulness. It seeks to provide an exceptional retail experience to the brand’s customers.

Established in 1998 as a part of the Tata Group, Trent Ltd operates one of India’s largest and fastest-growing retail chains, Westside. A leader in fashion and lifestyle, the company offers a dynamic range of products, including women’s wear, menswear, kidswear, footwear, lingerie, cosmetics, perfumes, and accessories.

As a Tata Group-company, Trent conforms to its sustainability and compliance standards. Engaging in mindfulness business practices, it ensures each of its customers’ shopping experience reaffirms the group’s commitment to quality and innovation.

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23 December 2024, Mumbai

Expanding its retail presence in the country, French menswear brand Celio has launched its largest store in India. Located at the Phoenix Palladium Mall in Lower Parel, Mumbai, the 5,000-sq-ft flagship outlet, reflects the brand’s focus on offering premium fashion for the modern Indian consumer.

Offering a diverse collection of menswear, the store blends comfort with French sophistication, making it an appealing destination for consumers seeking contemporary styles. The collection offered at the store ranges from apparels like shirts and chinos to formal jackets and accessories. 

Opened with the launch of Celio’s Spring-Summer 2025 collection, the store signifies not just the brand’s growth but also its deeper connection with the city’s fashion-conscious audience, says Satyen Momaya, CEO, Celio India.

An important milestone in Celio’s expansion strategy across India, the store focuses on delivering high-quality fashion and a seamless shopping experience to its style-conscious consumers.

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