29 December 2022, Mumbai
Arrow has launched a store in Bangalore. The 800 sqft store reflects Arrow’s new retail identity which emphasizes the brand’s rich American heritage, contemporary style, and New York point of view. The store is elegantly decorated with state-of-the-art fixtures, the brand’s signature gold A vector logo, and a bright aesthetic that adds to the overall premium look and feel.
The store will showcase the brand’s versatile new range. In shirts, the collection includes auto press and iconic white shirts, formals with a myriad range of colors and textures, suede blazers with elbow patches and knit blazers, New York trousers, auto flex trousers, soft touch chinos, corduroy chinos and knit trousers. Also, it being the wedding season, the store will also feature a great combination of ceremonial shirts with interesting fabric mixing textures and prints paired with premium-looking blazers and elegant bundis (waistcoats).
Arrow has been instrumental in shaping menswear since 1851. It was launched in India in 1993 as one of the first premium international brands in the country. The brand currently has over 200 exclusive stores and is available in over 1,000 multi-brand outlets in 109 cities across India. The brand is strategically increasing its footprint across cities, not just with standalone stores, but also with various multi-brand outlets and department stores.