B2C fair: The Haat to promote heritage fashion brands

08 June 2022, Mumbai:

Business-to-customer fashion and lifestyle fair The Haat will promote heritage fashion brands with three editions in Kolkata this summer.

The first edition will feature over 75 stalls at Ice Skating Rink from June 16-20.

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The event will showcase a wide range of bridge-to-luxury brands with a focus on occasion wear for the summer wedding season.

The June edition will feature products categories including sarees, kurtas, fusion wear, silver jewellery, soft home furnishings, gift items, handbags, footwear, accessories, children’s wear and skincare.

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The event will hold a second summer edition from July 15 to 18 with a similar brand selection to its June event. The Haat will then hold a late summer edition from August 5 to 9 with traditional wear to transition into the autumn wedding and festive season.

The fair offers brands around the Kolkata area a platform from which to reach new customers and raise brand awareness amongst an audience of shoppers ranging from Gen Z and millennials to older generations.

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